VAS Solutions

CRBT - Caller Ring Back Tone Services

Ekasya empowers the users to replaces the traditional 'tring tring' with a personally chosen tune. With its innovative and refreshing mobitones – a CRBT management solution, Ekasya gives the people power to make the callers listen music clips, sound effects, jokes, news or personalized voice greeting. By using Ekasya services platform, subscriber can select multiple ring back tones depending on who is calling or what time they receive a call at. Ekasya platforms are capable of handling:
- ADs RBT
- Greeting tunes
- Video tune

SDP - Service Delivery Platform

Ekasya's Service Delivery Platform helps you move fast to deliver personalized, interactive offerings that truly put your customers at the heart of the service. Stand out from the crowd and drive revenue growth with true service differentiation. We provide one of the industry's most robust Service Delivery Platforms (SDP) for mobile operators, large content and media providers across the network irrespective of the access technology. Our products are designed to be deployed in all networks: Mobile Voice, Mobile Broadband and Fixed.

As wireless technologies advances, the number and type of mobile contents and applications that are being introduced in the market are growing at an enormous pace. Converting these mobile contents and applications to carrier grade service offerings is major task for the operators.

Missed Call Alerts

Ekasya's Missed Call Alert provides the means for service providers to send their subscribers an SMS notification of missed calls, complete with calling number and time of call, thereby stimulating call return revenues and associated network traffic. Ekasya provides an end to end solution for the Missed call alerts. Other key benefits are:
- A promotional SMS can also be integrated along with Alert which helps the operator to raise awareness of new services and enhance revenue streams.
- MCA helps in minimizing use of network resource by combining missed call information from multiple calls into a single SMS, and with a single MCA able to serve multiple MSCs improves operational efficiency.
- Subscribers receive missed call information in an SMS and can read messages in a random order, enabling prioritization of missed calls.

USSD

Ekasya USSD Server provides the operator with a complete suite of enablers and turnkey applications to launch innovative services and begin monetising their network's capabilities to the full. This opens up new revenue streams and raises customer satisfaction and loyalty, leading to reduced churn.
USSD is especially attractive for services such as:
Key Benefits:
- Derives rapid deployment of services
- Out-of-the-box services
- User-friendly service creation
- Easy integration of applications via portal
- Enhances uptake of services
- Support for multiple languages and character sets
- Service discovery through portal
- Cost effective solution
- No new CAPEX in the network
- Exploits existing network capabilities
- No complex handset configuration
- Cheaper than IVRs for self-care
- Flexible, non-blocking licensing

Voice Solution

Typing long text messages will take a lot of time in composing, using voice SMS, desired message can be sent to the other party with a simple call. Ekasya brings Speak Your Heart - a Voice based SMS Services - an alternate to sending long text messages that allows subscribers to deposit and exchange short peer-to-peer voice messages in near real time. Speak your heart works similar to normal text SMS, but all voice messages are stored in users inbox maintained on server instead of subscribers handset. Voice SMS doesn't need any kind of service activation by users and users can start using service instantly.

Ekasya's Speak Your heart Voice SMS service helps you:
- Enables a simple, non-intrusive approach to message management that drives call returns and boosts ARPU.
- To manage recorded messages in a quick and easy manner, facilitating communications and enhancing subscriber satisfaction.
- Customers can be offered better value, especially for long-distance communication, thereby reducing customer churn.

SMSC

The reliability and speed of SMS communication can be attributed to the highly stable backend systems which are in place to carry the SMS traffic from one handset to the other. Ekasya's Short Message Service Center (SMSC) seamlessly handles ever-increasing volumes of person-to-person (P2P) and application to person (A2P) messaging streams. Our SMSC optimizes the network to cope with complex and constantly evolving messaging needs of current and future users. The SMSC supports the MAP protocol to communicate with in the network, and also supports the delivery and reception of messages and content from an External Short message entity. It can easily integrate with other value-added services.

Advantages of using Ekasya's SMSC platform for Mobile Operators are:
- Increased SMS traffic in integration with VAS platforms for interactive messaging services such as Interactive voting, contests and mobile marketing
- Maximized messaging margins by achieving revenue growth while managing investment and operational costs
- Effective management of message delivery methods for optimized network resource utilization.
- Simplified operations and administration and comprehensive MIS view

VIDEO STREAMING

With the advent of 3G and content rich communication mediums, subscribers expect to not only hear audio content but be treated to a full-fledged video content delivery. Ekasya's Video streaming Server would enable telecom operators to enable video streaming of live or pre-recorded content over the network. Ekasya has developed Streaming ads that combine the power of sound and motion with the precision gives users a relevant and engaging advertising experience. Like text, image, and Flash ad formats, video ads will be displayed before/after/during user starts watching the actual content.

CBC

WCell Broadcasting is another innovative service provided by Ekasya. CBC service can help in dispensing information in a given area in very short span of time and without incurring high cost. Ekasya's platform interacts with the BSC on various interface depending on the hardware installed giving the flexibility and alternatives in providing cost effective and end to end solution as per client's requirement.
Ekasya's CBC services can be used for:
- Cell Information
- Advertising
- Events
- Critical Information